The Start-Up Shoe Brand Business Plan

Business Plans for Start-Up Shoe Brands

12 Tips for Footwear Brand Building Are you ready to start your own brand-building journey? Do your shoe business dreams seem unattainable? You need a business plan to transform your dreams into reality and successfully launch your shoe brand. So, what is a business plan […]

How To Tell If Your adidas Yeezys are Real or Fake

How to Spot a Fake Yeezy

  Legit Check The Adidas Yeezy 500 You will find fake Adidas shoes in stores all around the world. Our goal is to help you spot these fake counterfeit shoes and teach you some shoemaking tips. How can I tell if my Yeezys are fake? […]

Sustainable shoe production

Design & Production of Sustainable Shoes

Designing and producing sustainable shoes can be difficult but is an important factor to consider in today’s world of increasing climate change and climate change activism. We must think ahead and start with the design and material selection, to reduce our carbon footprint as consumers and […]

Solei Sea is a new sandal company that proves COVID-19 does not have to limit your ambitions. Solei Sea is the brainchild of four life long friends who's jobs were sidelined by the Covid crisis. Kristina, Andrea, Jamie and Ali set their minds to create this new women's owned business venture and nothing is holding them back!

Introducing Soléi Sea sandals

Partner Success Story – Shoemakers Academy and Solei Sea Today, I invite you to visit SoleiSea.com. Solei Sea is a women-owned business, started in May 2020. The sandal brand is the brainchild of four lifelong friends whose jobs were sidelined by the Covid crisis. Kristina, […]

Online Footwear Design

Franck Boistel the Sole Explorer My friend, Franck Boistel, is an incredible shoe designer with over 25 years of experience designing all types of footwear. To be a pro, you must learn from a pro! E-mail: In*********@***il.com What: Franck’s footwear design workshopWhen: New sessions starting throughout […]

How to find fake vans

How can I tell if my Vans are fake?

Legit Check: Vans Old SkoolCounterfeit vs. Real    10 ways to spot fake Vans Sneakers How do you know if Vans are fake? Today we have two pairs of Vans Old Skool sneakers: a real pair of Vans shoes purchased directly from the Vans Outlet […]

Running Shoe Last Design

Running Shoe Lasts

The running shoe last is designed to create a lightweight, close-fitting, flexible shoe with enough heel lift for impact-absorbing cushioning. This last has a low medial sidewall that flares up to create extra toe space. This gives the shoe extra flexibility and helps hold the foot back into the […]

Footwear Pattern Making and Last Design Written and Edited by Wade and Andrea Motawi

The Shoe Last is First

The shoe last is the starting point of every footwear design and has been called “the heart of the shoe.” The last is the center of the entire shoemaking process. The shoemaker starts with the last and builds the shoe outward. The shape of the […]