When do you need to create your company?What type of company?Creating and protecting trademarksWeb domains

Dealing with delaysQuality issuesLost trademarksDamaged equipmentGlobal chaos Supply chain Political disruptions

Defending your trademarks overseasDistribution modelsFinding the right distributorPurchase terms for distributors

Strategies for growthSelling products into new marketsDiversify your product offeringVertical integration

Serving consumersOperational modelsE-commerce platformsThird party logistics

The sales chainThe language of footwear salesFootwear buyersSales and distribution models

Brand Promotion and footwear MarketingWhat is marketing? Traditional, guerrilla, and socialFootwear marketing strategiesPrint and digital mediaTrade shows and alternatives

Footwear development expensesThe capital calendarRaising moneyLetter of credit and wire transfers

Finding a factory to make your shoesFootwear agents and trading companiesThe shoe development processImport duty and shipping rates